Overview

East African Lion Brands is a leading FMCG manufacturing company in Ethiopia. Located in Bishoftu and comprised of three production facilities—Home Care, Personal Care, and Supplementary Food—the company’s portfolio includes Crown, Peacock, Vitex, and many other household essentials. East African Lion Brands is now hiring key positions to aid in the growth of the company, and a competitive salary will be offered for the right candidate.

Job Summary:

Plans, organize, coordinate, and execute the overall sales activities in the territories, identify market opportunities, ensure brand, sales and market share growth, recruit and maintain potential customer. Participate in setting sales targets at regional level engage in sales target setting and execution of sales in the territories.  

Main Duties and Responsibilities:

• Plans organize and coordinate the overall sales function of the designated sales territories.
• Identifies market opportunities and new markets in the territories, plan and execute market penetration schemes in collaboration with marketing team.
• Ensure that specified brand and packs are available and visible for consumers as per the specific segment.
• Ensure product quality properly maintained by all channels,
• Follow-up availability of required stock at company and agent warehouse.
• Facilitate primary sales process, cash deposit, invoicing and product picking of agents and customers.
• Evaluate and analyze territories sales and services in comparison with competitors.
• Establish, build and maintain good working relationship with agents and customers.
• Continuously segment the outlets and the consumers in accordance with the sales and marketing strategy of the company.
• Manage Agent recruitment, performance evaluation and development to drive volume and product availability.
• Maintain the continuously update the outlets database in his/her territories.
• Resolves customer complaints by investigating problems; developing solutions; preparing reports; making recommendations to management and providing customers with feedback.
• Monitors competition by gathering current marketplace information on pricing, products, new products, delivery schedules, merchandising techniques, and other trade offerings.
• Ensure the implementation of enabling technologies including CRM is cascaded down to the agents’ sales force through the sales leadership hierarchy.
• Develop regular reports, daily weekly and monthly sales performance reports against plan.
• With the follow-up of the regional sales manager, properly implement performance evaluation system and KPIs for the agents’ sales force in the territories.

Reports to: Regional Sales Manager  

Job Requirements

Qualifications and Experience:

• Bachelor’s degree in marketing, Business Management, or related fields with three (3) years of demonstrated experience or Diploma in marketing and management or related fields with five (5) years of experience in FMCG business. 

How to Apply

Interested candidates who meet the above listed requirements can send ONLY detailed C.V and application letter within 5 working days from the date of announcement to the following email: Tadesse.Teshome@ealbi.com

 Women are encouraged to apply, and only short-listed applicants will be contacted.

Note: Use "Sales Supervisor" as the subject line of your email !