Our marketing team is looking for an experienced and highly motivated Social Media Specialist to join our team. As a Social Media Specialist, you will be responsible for developing and implementing our Social Media strategy in order to increase our online presence and improve our marketing efforts.

Responsibilities

• Develop, plan, and monitor various social media platforms
• Research and analyze market trends and implement branding strategies through participation in online activities.
• Serve as the communication liaison to alert marketing management of trends in social media of potential threats, shape stakeholders engagement in the brand and assist to mitigate risks.
• Create daily content and execute social media campaigns for execution.
• Ensure content is in line with company’s initiatives, best practices, policies, and procedures.
• Responds appropriately and provides feedback to social media followers.
• Monitors online conversations and participates in them to build brand visibility and thought leadership.
• Produces social media posts, photos, videos, and other content to creatively communicate company message.
• Participates in the strategic planning of the company’s social media initiatives.
• Establishes metrics and reports on them on a weekly basis. Makes recommendations based on analysis of collected data.
• Performs other job-related duties as assigned.
• Creates and executes digital concepts; develops artwork for materials such as videos, animated GIFS, and memes, which includes producing professional- quality still photography and Photoshop editing, and videography production.
• Provides social coverage of live events.

Job Requirements

• Bachelor's degree in Marketing, Management or other relevant fields
• 2-3 years of experience as a Social Media Specialist or similar role
• The ideal candidate should have experience managing official brand accounts on Twitter, Facebook, LinkedIn and Instagram, developing creative digital content in a fast-paced environment, and expert-level proficiencies in Adobe Creative Suites, especially Adobe Premier Pro and Photoshop.
• Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media best practices
• Preferred experience in content creation, photography and videography
• Understanding of SEO and web traffic metrics
• Experience with doing audience and buyer persona research
• Good understanding of social media KPIs
• Excellent multitasking skills
• Critical thinker and problem-solving skills
• Team player
• Good time-management skills
• Great interpersonal and communication skills

Additional Document Required:

•  Please provide a portfolio of relevant work product (samples of social media posts, photography, memes, gifts and/or digital concepts. If the work was not wholly produced by you, explain your role in producing the concept.

How to Apply

Interested and qualified applicants who fulfill the above requirements can apply with the job application form following this link:

CLICK HERE

Deadline for application is 10 April 2022.