Job Expired
54 FMCG
Business
Marketing Management
Addis Ababa
5 years
1 Position
2023-05-30
to
2023-06-08
Marketing
Business
Full Time
Share
Job Description
Job Summary
The Category Manager role is to define category growth and development strategy by managing the brands performance, executing brands annual marketing plan and monitoring key brands Financial KPI’s such as Sales, Margin, Cost and budget.
Some of the duties may include market research, pricing, product marketing, communications, consumer insights, New product and packaging development. The Category Manager ensures the organization's message spreads across channels and to targeted audiences in order to meet sales objectives. He is also responsible for the development and execution of marketing and advertising campaigns.
Key Functions
Marketing lead for the Home and Personal Care Category that includes 555 Home care Range, Aura Personal Care range other Home and Personal Care Brands as per company business development.
Responsible for category, brand, and optimal category-based brand portfolio development and market share delivery as per agreed business plans
Responsible for consumer insights generation to drive brand /category NPD /Innovation opportunities maximizes brand growth, brand distribution footprint, margin/mix programs, communications, brand support pla,ns and ongoing innovation pipeline
Competitive landscape tracking for business insights and formulation of marketing programs to compete effectively in line with business capability
Development of Brand Communications in line with Brand Footprint and associated strategy
Develop, validate, document, and execute Group Innovation forum for alignment on priority growth projects and sustained business growth
Timely and best-in-class execution of agreed marketing programs to be a strong market leader in both oils as well as soaps and detergents
KPI Tracking and marketing reports for the Business Development Initiatives as well as any new launches
Responsible for ATL and BTL budget and programs required to support the brands with key metrics to track return on investment
Liaison with other functions- particularly with sales, supply, R&D, and finance for successful and financially viable execution of new products and marketing programs
Competences
Analytical abilities and problem-solving skills
Highly developed written, verbal and presentation & interpersonal skills with the ability to communicate with stakeholders and colleagues
Ability to work effectively under pressure and meet established deadlines
Ambitious, resilient and driven, with the desire to succeed
Passionate about work with a can-do attitude
A team player capable of working cross-functionally in a collaborative manner
Relevant work experience would include significant exposure to emerging/developing markets
Education Qualifications and Requirements
Bachelor's degree, or equivalent certification in Business, Marketing, Retail, or related fields
Experience
5+ years of extensive marketing experience as Brand Manager or Category Manager level in a relevant field.
Submit your CV via email: careers@samanu.com
NB: Please title your application with subject line: -"Category Manager – Home & Personal Care "
Only those applicants who meet the above criteria will be contacted for an interview.
Application deadline: June 08, 2023
Fields Of Study
Marketing
Business
Related Jobs
1 day left
Romanat East Africa Plc.
Sales and Marketing
Marketing Officer
Full Time
2 yrs
1 Position
Master's or Bachelor's Degree in Marketing, Marketing Management, Sales or in a related field of study with relevant work experience. Duties and Responsibilities: - Responsible for implementing sales and marketing strategies to maximize hotel revenue across rooms, events, and food & beverage outlets. - Develop and maintain client relationships, coordinate marketing campaigns, and support brand awareness initiatives to drive occupancy and profitability. - Execute sales plans to meet revenue targets for accommodation, meetings, and events. - Develop and maintain strong relationships with corporate clients, travel agents, and partners. - Conduct market research to identify new -markets. - Coordinate and monitor marketing campaigns, including digital and social media activities.
1 day left
Osaka Steel PLC
Crown Door Sales
Sales Officer
Full Time
2 yrs
1 Position
Educational background in any field of study with relevant work experience in sales (preferably in construction, furniture, or related industries). Location: Remote / Addis Ababa & Surrounding Areas Job Type: Freelance (Commission-Based) Duties & Responsibilties: - Identify and connect with potential clients (contractors, real estate developers, businesses, and individuals). - Promote and sell Crown Door’s products on a commission basis. - Build strong relationships with customers and provide after-sales support. - Report sales progress and market trends.
3 days left
Minaye PLC
Marketing Intern
Internship
Internship
0 yrs
1 Position
Currently pursuing or Completed a Degree in Marketing, Business, Statistics or in a related field of study Duties & Responsibilities: - Assist in conducting market research and competitive analysis. - Collect, interpret, and present marketing data (e.g., campaign performance, customer insights). - Assist in preparing detailed reports and presentations for stakeholders. - Support digital marketing efforts (social media, email campaigns, SEO, etc.). - Collaborate with the team on brainstorming and strategy development.
5 days left
Yimaru Academy
Marketing Manager
Marketing Manager
Full Time
2 - 3 yrs
1 Position
Bachelor's Degree in Marketing, Business, Communication or in a related field of study with relevant work experience Duties & Responsibilities: - Develop and implement comprehensive marketing plans - Manage and grow Yimaru Academy’s presence on Facebook, Instagram, TikTok, LinkedIn, YouTube, and Twitter/X. - Develop and execute lead generation campaigns to attract potential students. - Ensure consistent brand messaging across all marketing channels. - Use analytics tools (Google Analytics, Meta Business Suite, etc.) to track campaign performance.
6 days left
Natural.et
Shop Sales For Natural Supplements Store
Sales Person
Full Time
0 yrs
1 Position
Completion of 12th Grade Required Gender: Female Working hours: Monday to Saturday, 2:30 in the morning to 12:30 in the Evening. Duties & Responsibilites: - In person sales with clients who come to shop. - Store Keeping and Stock Managment. - Tiktok Account Managment. - Live product selling on Tiktok - Making product videos on Tiktok. - Managing motorist - Submitting daily and weekly reports Required Skills: - The applicant needs to be fast learner, good at reading and writing proper English. - Needs to have a well working smart phone with a second sim card. - The person needs to dress properly suitable for shop. - Priority for persons with previous sales experience jobs. - Priority for applicants with previous do Tiktok or short videos online.
17 days left
ANDEMAMMA Manufacturing PLC
Marketer
Marketing Officer
Full Time
0 - 5 yrs
4 Positions
Bachelor's Degree in Business, Marketing or in a related field of study with relevant work experience Duties & Responsibilites: - Develop and execute marketing campaigns (digital and traditional) to promote products or services. - Conduct market research to identify customer trends, needs, and preferences. - Create engaging content for social media, websites, emails, and other marketing channels. - Manage social media platforms and monitor performance analytics. - Coordinate promotional events, product launches, and brand partnerships. Required Skills: - Communication Skills: Strong verbal and written communication skills with the ability to persuade and negotiate effectively. - Customer Service: Excellent customer service skills with the ability to resolve issues quickly and efficiently.