Job Expired
Marketing Specialist
Dodai Manufacturing
Business
Marketing Management
Addis Ababa
2 years - 5 years
1 Position
2023-06-01
to
2023-06-09
Marketing
Marketing Management
Business
Full Time
Share
Job Description
Reports to: Marketing Manager
About Dodai
Dodai Manufacturing Plc (Dodai), is a recently incorporated company originating from Delaware, USA that wishes to resolve the issue of lack of access to efficient and affordable mobility for gig workers in Ethiopia. Dodai plans to provide brand new electric two wheelers by assembling them here in Addis Ababa. We are seeking a talented and creative Marketing Specialist to join our growing team. This is an exciting opportunity to make a significant impact in a fast-paced environment.
Purpose of the Position
As a Marketing Specialist, you will play a key role in executing marketing strategies to promote our brand, products, and services. You will collaborate with cross-functional teams to drive marketing initiatives, increase brand awareness, generate leads, and support overall business objectives. This position requires a combination of strategic thinking, creativity, strong communication skills, and a solid understanding of digital marketing channels.
Key Responsibilities:
Implement comprehensive marketing plans to support business goals, including brand positioning, lead generation, and customer acquisition.
Create and execute targeted campaigns across various channels, including digital, social media, email marketing, content marketing, and events.
Conduct market research and analyze industry trends to identify market opportunities, competitive landscape, and customer insights.
Create engaging and persuasive marketing collateral, such as brochures, presentations, website content, and sales materials.
Manage and optimize digital marketing campaigns, including search engine marketing (SEM), search engine optimization (SEO), pay-per-click (PPC) advertising, and social media advertising.
Plan and coordinate launch and marketing events, trade shows, and conferences
Monitor and analyze marketing campaign performance, generate reports, and provide actionable insights to drive continuous improvement.
Collaborate with cross-functional teams, including sales, product development and others to ensure consistent messaging and alignment of marketing efforts.
Maintain brand consistency and ensure adherence to brand guidelines across all marketing initiatives.
Stay up-to-date with industry trends, emerging technologies, and best practices in marketing, and make recommendations for incorporating them into the company's marketing strategies.
Job Requirements
Bachelor's Degree in Marketing, Business, or a related field.
2-5 years of proven experience in marketing, preferably in a similar role within a fast paced industry
Strong knowledge of digital marketing techniques, tools, and platforms, including SEO, SEM, social media marketing, email marketing, and content marketing.
Proficient in using marketing automation software, CRM systems, and analytics tools to track campaign performance and measure ROI.
Excellent written and verbal communication skills, with the ability to craft compelling marketing content and present ideas effectively.
Creative thinking and problem-solving abilities, with a keen eye for detail.
Strong project management skills, with the ability to prioritize tasks, meet deadlines, and adapt to changing priorities.
Ability to work collaboratively in a team environment and build relationships with internal and external stakeholders.
Familiarity with market research methodologies and tools.
Demonstrated ability to work independently, take initiative, and drive results.
How to Apply
Qualified and interested candidates should apply through Dodai Application Form.
Only shortlisted candidates will be contacted.
Fields Of Study
Marketing
Marketing Management
Business
Related Jobs
1 day left
Jerr PLC
Sales and Distribution Manager
Sales Manager
Full Time
5 yrs
1 Position
Master's or Bachelor's Degree in Marketing Management or in a related field of study with relevant work experience, out of which 2/3 year in worked at a managerial level
1 day left
Jerr PLC
Marketing and Promotion Manager
Marketing Manager
Full Time
5 yrs
1 Position
Master's or Bachelor's Degree in Marketing Management or in a related field of study with relevant work experience, out of which 2/3 of years in worked at a managerial level
4 days left
Mekhil Empowerment and Training Plc
Customer Service/Sales Support
Customer Service Officer
Full Time
1 yrs
1 Position
Bachelor's Degree in Marketing, Accounting, or in a related Business field of study with relevant work expereince in a customer service role Required Gender: Female Job Type: On-site - Permanent (Full-time) Duties & Responsibilites: - Responding to customer inquiries via phone, email, and live chat. - Assisting clients with their Training journey to ensure their development experiences meet or exceed expectations. - Addressing and resolving customer complaints and issues promptly & following up with customers - Providing detailed information about our products. - Approaching Customers (Leads) and supporting the sales team - Collecting Customer feedback & Collaborating with team members to improve service delivery and customer experience. - Maintaining accurate customer records and transaction details. Required Skills: - Familiarity with Computer software’s
4 days left
Mekhil Empowerment and Training Plc
Sales Person/ Sales Representative
Sales Representative
Full Time
2 yrs
1 Position
Bachelor's Degree in any field of study with relevant work experience in sales, experience in education or Trainings if not in service industry. Required Gender: Female Job Type: On-site - Permanent (Full-time) Duties & Responsibilites: - Develop and execute sales strategies to meet or exceed sales targets. - Present and demonstrate products/services to potential clients. - Maintain accurate records of sales activities and customer interactions. - Identify potential customers and generate new business opportunities. - Present, promote, and sell products/services using solid arguments to existing and prospective customers. - Perform cost-benefit and needs analysis of existing/potential customers to meet their needs. Required Skills: - Ability to build rapport and manage client relationships with Strong communication skill. - Selling through cold calls, in person, generating and converting leads
4 days left
Laguz Trading and Logistics PLC
Marketing & Creative Associate
Marketing Officer
Full Time
3 yrs
1 Position
Bachelor’s Degree in Marketing, Communications, Business or in a related field of study with relevant work expereince in marketing Duties & Responsibilites: - Manage and grow our social media accounts - Develop engaging post ideas aligned with our brand’s tone and mission - Design social media content using Canva, PowerPoint, and preferably Adobe tools (Photoshop, Illustrator, Premiere Pro, etc.) - Record and edit videos for promotional or informative use • Maintain consistency with brand identity across all platforms - Ensure all materials reflect company colors, style, and professionalism - Draft and send holiday greetings, announcement emails, email campaigns, and newsletters
19 days left
Yimaru Academy
Marketing Strategist
Marketing Specialist
Full Time
2 yrs
1 Position
Bachelor’s degree in Marketing, Business, Communications, or in a related field of study with relevant work expereince Duties & Responsibilites: - Yimaru’s physical English school (driving student enrollment). - Manage and grow Yimaru Academy’s presence on Facebook, Instagram, TikTok, LinkedIn, YouTube, and Twitter/X. - Develop and execute lead generation campaigns to attract potential students and app users. - Ensure consistent brand messaging across all marketing channels. - Use analytics tools (Google Analytics, Meta Business Suite, etc.) to track campaign performance. Soft Skills: - Excellent copywriting and communication skills. - Strong organizational and project management abilities. - Ability to work independently and deliver results under deadlines. - Creativity and problem-solving skills. - Certifications (Preferred): - Google Ads or Meta Blueprint certification. - PMP, Six Sigma, or other project management certifications.