Job Expired

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Content Marketing Officer

Info Mind Solutions PLC

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Creative Arts

Media and Communication

Addis Ababa

2 years - 4 years

2 Positions

2023-06-09

to

2023-06-19

Required Skills
Required skills have not yet been specified for this position this job
Fields of study

Journalism, media studies and communication

Full Time

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Job Description

Scope and General Purpose:

This position is responsible for content planning and creation in line with the business strategy and content mapping that will be distributed across Africa Jobs Network social media and multi-media channels to establish a brand identity and online presence to attract customers and establish AJN as an industry and thought leader.

Main Duties

  • Email marketing content for email marketing that aligns with customer experience journey execution. Contents like; feature changes and updates, discounts and promotions, monthly regular content AJN news, tips & tricks, candidate pool stats of interest, MOU with organizations that have a large list serve and channel messages through them, latest trends in the industry, insights, and research.

  • Website: Content for the website – rich and fresh website content, blogs, and posts (static and interactive) content to attract candidates. Aligned with SEO strategy keyword analysis & strategy. Website content

  • Social media: content and caption to create engagement on social media tailored to target groups to be distributed via different channels

  • Direct sales – new business through lead generation and additional business from existing clients

  • Customer-based Events

  • Organize internal events for candidate engagement

  • Identity and participate in external events– sponsorships, speaking engagements, branding, and co-organize

  • Undertake content marketing initiatives to achieve business targets.

  • Produce high-quality content by researching trendy topics relevant to the subject matter inline with content strategy and plan

  • Generate ideas to increase customer engagement

Dotted line to: Communication and Marketing Manager. 

Liaises with: All Department Managers

Hours of Work:  Officer hour 

Required No:  2(Two)

Job Requirements

Qualifications:

  • Bachelor's degree in communications, journalism, or a related field.

  • Minimum of 2-5 years relevant experience in a content creator role.

  • Excellent verbal, written, and interpersonal skills.

  • Good time management and organizational skills.

  • Proficient in Microsoft Office, and content management systems, and has a basic understanding of social media platforms.

How to Apply

Interested and Qualified applicants can apply using THIS LINK

Fields Of Study

Journalism, media studies and communication

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