Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. 

Main Job Purpose:

The Media Manager – Ethiopia assumes ultimately, responsibility for the development and execution of the Media strategies for Ethiopia across the 3 Divisions – Home Care, Beauty & Personal Care, and Foods. To this end, the over-arching output of the role relates to delivering maximum ROMI, breakthrough innovation and functional excellence.

The role includes active leadership, dynamic management and operational involvement in the Media value chain and acting as a strategic business partners to various senior stakeholders.

Job Summary

• Develop and execute an environment-relevant Media strategy in specified market/s that actively helps deliver on the country and category ambitions and objectives.

• Manage and oversee day-to-day and operational relationships with our Media agency and Digital agency partners as well as Media Owners and Publishers where required.

• Act and be regarded as the ‘Subject Matter Expert’ and ‘Trusted Advisor’ working closely and in ongoing consultation with various country and category marketing teams as well as regional and global media teams; and organisational leadership.

• Consistently drive the development and execution of channel ideas, furthering brand engagement with consumers in highly relevant, effective, cost-effective ways.

• Actively engage, lead and leverage our internal and external partners and stakeholders to foster a culture of agility and hyper-responsiveness in developing media/channel strategies that deliver brand, category and business growth.

• Support development of brand engagement ideas, specifically provide and use local country consumer / media insights. Integrate and execute these brand ideas across communication platforms.

• Lead our ongoing focus on delivering Effectiveness and Efficiency by consistently evaluating / measuring the effectiveness of media investment and optimising the brand communication / engagement / conversation based on insights from data analytics, with an emphasis on “real time” campaign management.

Job Requirements

• Relevant Tertiary Qualification, i.e. Bachelors’ Degree

• 4-6 years of relevant experience (Media Agency or Marketing role in a Medium to Large corporate environment), i.e. in a Mid-Senior Management role, demonstrating experience in managing People, Media (including budget setting and control as well as managing Media agencies) as a core component of campaign development and execution

Competencies required:

• A strong technical understanding of Media Strategy, Planning and Buying Processes (Traditional Media specifically. Digital Media planning and execution experience is advantageous)

• Digital Media and Marketing Understanding and Capability

• Media Value Chain Management

• Budget-setting and management (including ‘trade-offs’, ‘sacrifices’ and consequence analysis and ‘alternatives-design’)

• Deep Brand and Consumer understanding

• Data interpretation leading to actionable insights

• People Management (Internal and external)

• Stakeholder management and consultation (internal / external & at all levels)  

How to Apply

Applicants who fulfill the above criteria can submit their non-returnable CVs before the application deadline though Media Manager Ethiopia