About Frontieri:

FRONTIERi Consult PLC, based in Addis Ababa, Ethiopia, and with branch offices in Germany/Berlin, South Sudan/Juba, Kenya/Nairobi, and Uganda/Kampala is one of the leading consulting firms. The firm was established in 2008 primarily to undertake research and consultancy assignments in the areas of development and growth in several disciplines and expanded to include data science and IT consulting, business process outsourcing, and creative design, communication, and production services.

FRONTIERi is a company for talented researcher’s, HR’s, Business Development Unit, Creative Design, Communication and IT professionals with different backgrounds and perspectives. We have gathered competent professionals and work in partnership with scholars across the country and abroad. For further information, please visit our website at: www.frontieri.com

Currently, we are seeking to hire a Digital Marketing Officer at Frontieri office, responsible in planning, implementing, and optimizing digital marketing campaigns to enhance brand visibility, drive website traffic, and generate leads for clients in an advertising company. This role requires a strong understanding of digital marketing strategies, platforms, and the ability to analyze and improve campaign performance.

Join our team of professionals and be part of our energetic team that is committed to bringing change by providing adequate research findings and advisory services for policymakers and contributing to the development of countries, advancement of technology, connecting talents and cultivating the creative mind of young people within the countries we serve. We provide the best working place relationship and environment to allow aspiring talented professionals to engage and grow their potential while working with the best in the industry.

Frontieri’s Vision;

To be the leading catalyst for development, empowering organizations, and communities to achieve their fullest potential.

Frontieri ‘s Mission;

To provide innovative solutions that drive socioeconomic progress, leveraging our expertise to create lasting positive impact in diverse sectors across the globe.

Frontieri’s Value Proposition;

Deliver strategic solutions that drive growth and maximize impact through innovative problem solving by ensuring service excellence with our flexible and responsive teamwork where we foster trust and confidentiality of our partner’s and ensure accountability. Environment where employee well-being; personal growth and career advancement is embedded into our culture.

Duties and Responsibilities of the Digital Marketing Officer;

• Develop and execute digital marketing strategies in line with clients' advertising objectives and target audience;

• Plan, create, and manage digital marketing campaigns across various platforms including search engine marketing (SEM), search engine optimization (SEO), social media marketing, email marketing, and display advertising;

• Conduct market research and competitor analysis to identify target audience, industry trends, and user behavior;

• Collaborate with clients, creative teams, and content creators to ensure accurate representation of brand messaging and positioning;

• Define campaign goals, key performance indicators (KPIs), and deliverables to measure campaign success;

• Monitor campaign performance, analyze data, and provide insights and recommendations for continuous improvement;

• Optimize landing pages, websites, and other digital assets to improve user experience and conversion rates;

• Manage digital advertising budgets and allocate resources effectively to achieve optimal results;

• Stay up to date with emerging digital marketing trends, tools, and technologies to enhance campaign effectiveness;

• Ensure all digital marketing efforts adhere to legal and ethical practices, industry standards, and copyright regulations.

Job Requirements

Educational Qualification and Experience:

• BA degree in Marketing, Digital Marketing, Business Communications, Journalism, or a related field is preferred;

• Total of 3-5 years’ experience in communication and advertising industry with similar role;

• Proven work experience as a Digital Marketing Officer or similar role in marketing or advertising.

• Strong analytical skills with the ability to interpret data and make data-driven decisions.

• Excellent written and verbal communication skills with attention to detail.

• Ability to manage multiple projects and prioritize tasks in a fast-paced, deadline-driven environment.

• Creative thinking skills with the ability to bring innovative ideas to the table.

• Proficiency in English is required, and knowledge of other two local languages spoken is a plus.

Knowledge:

• In-depth knowledge of digital marketing strategies, tools, and platforms including Google Ads, Google Analytics, Facebook Ads Manager, LinkedIn Advertising, and email marketing software.

• Proficiency in SEO principles, keyword research, and understanding of organic search engine ranking factors.

• Experience in managing and optimizing PPC campaigns including keyword research, bid management, and ad copywriting.

• Familiarity with content management systems (CMS) and website analytics tools.

• Knowledge of copyright laws and ethical content creation practices;

Technical Skills:

• Ability to work in a fast-paced, deadline-driven environment and handle multiple projects simultaneously.

• Ability to manage change effectively in a fast-paced environment.

• Proactive and self-driven with a passion for driving organizational growth.

• Excellent writing, presentation, and negotiation skills.

• Excellent organizational and time management skills

• Ability to work in a team spirit with problem-solving and decision-making traits.

• Strategic thinker

• Networking aptitude

• Great multitasking skills

• Attention to details

How to Apply

Submit your application/ motivation letters along with their updated CV via email: career@frontieri.com

NOTE: by mentioning the position title on the subject line, Female candidates are highly encouraged to apply