Key Responsibilities:

• BTL Campaign Development and Execution:

  • Plan, develop, and execute innovative BTL marketing campaigns across various channels such as direct mail, email marketing, events, and in-store promotions.

  • Coordinate with internal teams and external vendors to ensure timely and effective campaign execution.

• Creative Design and Branding:

  • Collaborate with the design team to create compelling visual materials and promotional assets for BTL campaigns.

  • Ensure brand consistency across all BTL marketing materials and campaigns.

• Event Planning and Execution:

  • Plan, organize, and execute promotional events and product launches to engage with customers and promote our brand.

  • Work with vendors and partners to ensure successful event execution, from logistics to on-site management.

• Performance Analysis:

  • Monitor, analyze, and report on the performance of BTL campaigns to measure effectiveness and ROI.

  • Provide insights and recommendations for optimizing campaign performance and improving future BTL initiatives.

• Budget Management:

  • Manage BTL marketing budgets, ensuring cost-effectiveness and maximum ROI on campaigns.

Job Requirements

Qualifications:

• Bachelor’s degree in Marketing, Advertising, or a related field.

• 3+ years of experience in BTL marketing, event management, or a related role.

• Strong understanding of BTL marketing strategies and tactics.

• Excellent project management skills with the ability to manage multiple projects simultaneously under tight deadlines.

• Proficient in Microsoft Office Suite; familiarity with design software is a plus.

• Exceptional communication and interpersonal skills.

• Creativity, attention to detail, and a results-driven approach

How to Apply

Interested and qualified applicants fulfilling the above criteria are invited to send their CV and copies of relevant documents along with application letter through email address alekdagi@gmail.com

 Email Applicants must state the name of the position  they want to apply on the subject  line of the email