Job Expired
United Beverages SC
Business
Business Management
Addis Ababa
5 years
1 Position
2023-11-01
to
2023-11-06
Marketing Management
Full Time
Share
Job Description
Excellent Learning and Great Opportunities!!!
Come work with United Beverages S.co at a growing company that offers great benefits with opportunities to advance and learn alongside accomplished business leaders.
To support the Team in developing, planning, executing, monitoring, and evaluating Events and Activations region-wide which deliver annual portfolio, sales and brand objectives, and sales targets (such as brand awareness, volume, and market share), on budget and on time.
Portfolio strategy: Together with the National Trade Marketing Manager and others to determine portfolio strategy including identification of insight-based portfolio development opportunities. Develop insight-based consumer & customer promotion strategies for the brands in the portfolio, in line with the overall portfolio strategy.
Brand activity plans: In Alignment with NTMM work on the production of an Annual Trade marketing plan for each product in the portfolio, to deliver annual brand objectives and targets. Ensure that agreed brand activity programs are effectively implemented, on budget, and on time, with evaluations of major initiatives to capture learnings for future planning.
Budget: Identify and recommend the Annual Trade marketing budget required for each brand in the portfolio to meet the brand objectives and targets. Recommend the allocation of the approved marketing budget by activity by region on a monthly basis across the brands portfolio. Ensure that marketing expenditure vs. budget is monitored and reported on time.
Working Procedures: Ensure that all Sales working procedures & sign-offs are implemented & embedded into everyday UB-WOW [United Beverages -Ways Of Working].
Capability building and people development: Align with the NTMM in best practice processes and develop their own team capabilities through performance management, coaching, and identification of training needs.
Management of third-party agencies, Brand Ambassadors, and suppliers: Assist the NTMM with the performance review process for third-party agencies and suppliers used by the Commercial function. Identify and address performance issues as they [Agency, Brand Ambassadors, etc.] arise.
Identify emerging markets and market shifts while being fully aware of new products and competition status. Conduct regular market visits to check [Availability, Visibility Standards are met, Relationships are up to standard] in the market, competitor’s activities and look for new creative occasions in order to safeguard the customer base and increase UB market share,
Regular Report: -
Once a Week Events and Activation Report,
Event or Activation Assessment Report [Post],
Other reports as required.
Other: Carry out other tasks and related duties not specified in the above responsibilities, as assigned by the line manager.
Required Education/Experience and Key Skills
Degree in Any Social Science field desired,
5 years of experience in various Events and Activation roles,
FMCG experience is a plus.
Ability to work in a fast-paced and dynamic high-growth environment,
Excellent written and verbal communication skills,
Eagerness and drive to succeed and achieve personal development and company goals,
Familiarity with Nationwide Activation planning and execution,
Our ideal candidates should combine excellent communication, analytical, and negotiation skills with a strategic mindset.
Strong command of written and spoken English language
Familiarity in using Microsoft Office [Word, Excel PowerPoint],
On-demand bases must be able to travel to regions, work after hours, on weekends, and Holidays,
Able to lead and motivate high-performance teams,
Strong decision-making ability,
Interested and qualified applicants who meet the above minimum requirement can send their application letter and CV through THIS LINK within seven(7) consecutive working days of the announcement.
Only shortlisted applicants shall be contacted.
Fields Of Study
Marketing Management
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