Job Expired

company-logo

Marketing Manager

Kegna Beverages S.C

job-description-icon

Business

Marketing Management

Addis Ababa

8 years - 10 years

1 Position

2023-12-20

to

2023-12-29

Required Skills
Required skills have not yet been specified for this position this job
Fields of study

Marketing Management

Full Time

Share

Job Description

Kegna Beverages Share Company or KBSC in short is a Beverage Manufacturing Industry officially established by shareholders on April 1, 2017. The beverage green field project is located in Oromia Regional State  West Shewa Zone, on the outskirt of Ginchi town while the project office is located at Kazanchis,  Elilly International Hotel, New building, 10th floor,  Addis Ababa, Ethiopia.  

The company will engage in producing quality alcoholic & non- alcoholic beverages brands which will inspire human beings in the first phase and also have 2nd phase expansion plan to produce carbonated water, Juices and other portfolios. KBSC is an equal opportunity employer that provides equal employment opportunities to all individuals and does not discriminate on the basis of race, origin, gender, marital status, disability, religion, or any other characteristics protected by lawHence our company is now looking for a qualified and competent candidate for the following post. 

Note: 

Please note that you read each field or question before completing this application form. Please complete all fields or questions in the form correctly. Short-listing will be carried out solely on the basis of information provided on this application form. CVs are not accepted without a completed application form.

For more information about KBSC  please visit our website www.kegnabeverages.com

Job Summary

The marketing manager is responsible for the development of marketing strategy that best helps the realization of the company’s mission vision and business objective. He/ She leads, coordinates and monitors all marketing activities of the company. Initiates research that incorporates the macro and micro environment to get a clear understanding of the market conditions and uses it as a base to make all marketing decisions.

Roles and Responsibilities

1.   Plans, organizes, administers, directs and controls all the market development and brand management operations.

2.   Prepares overall marketing strategy.

3.   Develops and implements strategies to expand existing market penetration and enter new markets and related new business without mission drifts.

4.   Conducts periodical market research and analysis the market trend.

5.   Conduct competitor intelligence and identify their trends

6.   Designs brand management strategies and ensures the brand of Kegna has proper place in the mind of the customers

7.   Conducts feasibility and market studies on new brands and new routes etc. 

8.   Develops, implements and manages marketing budget.

9.   Conducts market research on the proper advertisement/ promotion of the company’s product.

10. Designs strategies to increases revenue generation and market share.

11. Performs other similar tasks as assigned by the Commercial Director.

Job Requirements

Academic requirement:

  • MSC/BSC in Marketing Management or related fields of study

Work experience: 

  • For MSC/MA, 10 years and for BSC/BA, 8 years relevant work experience out of which at least 4 years experience on managerial positions and in Beverage Industries  

3. Additional Competencies:

  • Strategic thinking

  • Partnership and public image building

  • Market research and intelligence

  • Brand promotion

  • Result and people-oriented

  • Emotional maturity

  • Strong influencing and persuasion ability

  • Strong decision-making skills

  • Strong customer orientation

  • Computer literate in especially business applications 

How to Apply

Fields Of Study

Marketing Management

Related Jobs

2 days left

Intrinsic Consultancy PLC

Salesperson For Flower and Gift Shop

Sales Person

time-icon

Full Time

1 yrs

1 Position


Education Background in a related field of study with related field of study with relevant work experience Required Gender: Female Location: Mexico Job Type: Full-time- Urgent (Able to start within one week) Duties and Responsibilities: - Greet customers warmly and assist them in selecting floral arrangements and gifts. - Provide excellent customer service by answering questions and offering recommendations based on customer preferences. - Maintain the cleanliness and organization of the shop, ensuring that displays are attractive and well-stocked. - Handle customer inquiries and resolve any issues in a professional manner. Required Skills: - Previous experience in retail sales or customer service. - Strong interpersonal and communication skills. - Ability to work flexible hours, including weekends and holidays. - Flower arrangement skills is appreciated.

Addis Ababa

2 days left

Minaye PLC

Showroom Sales Associate

Sales Officer

time-icon

Full Time

0 - 1 yrs

5 Positions


Fresh Graduates with a Degree in Marketing, Sales, Business or in a related field of study with relevant work experience Duties & Responsibilities: - Provide friendly, knowledgeable assistance to shoppers. - Achieve (and exceed!) monthly sales targets. - Keep displays fresh, clean, and visually appealing. - Build lasting relationships and promote customer loyalty. - Work with colleagues to enhance the shopping experience. Required Skills: - Charismatic communicators who love interacting with people. - Self-motivated go-getters with a passion for sales and customer service. - Team players who thrive in a lively retail environment. - Basic computer skills (MS Office, email).

Addis Ababa

3 days left

ANDEMAMMA Manufacturing PLC

Sales Person

Sales Person

time-icon

Full Time

0 - 5 yrs

3 Positions


Bachelor’s Degree in Business, Marketing, or in a related field of study with relevant work experience Duties & Responsibilites: - Greet and engage customers to understand their needs and recommend suitable products or services. - Achieve and exceed sales targets on a regular basis. - Demonstrate product features and benefits clearly and confidently. - Process sales transactions accurately and efficiently. - Follow up with leads and maintain customer contact for repeat business. - Keep up to date with product knowledge and company promotions. Required Skills: - Communication Skills: Strong verbal and written communication skills with the ability to persuade and negotiate effectively. - Customer Service: Excellent customer service skills with the ability to resolve issues quickly and efficiently. Sales Skills: Strong skills in lead generation, sales presentations, negotiation, and closing sales.

Addis Ababa

3 days left

Everstone Technology Solution

Marketing & Sales Representative

Marketing Officer

time-icon

Full Time

2 yrs

2 Positions


Bachelor's Degree in Marketing, Business, Information Technology or in a related field of study with relevant work experience Duties & Responsibilities: - Identify and target potential clients in the technology, finance, healthcare, and other sectors that require advanced IT services. - Craft compelling value propositions that highlight our expertise in web/app development, software, and cybersecurity - Develop and implement marketing campaigns that position our company as an industry leader in IT innovation. - Build and maintain strong relationships with clients and partners, ensuring high levels of satisfaction and repeat business. - Track and analyze key performance metrics to gauge the success of marketing and sales initiatives.

Addis Ababa

3 days left

ANDEMAMMA Manufacturing PLC

Marketer

Marketing Officer

time-icon

Full Time

0 - 5 yrs

4 Positions


Bachelor's Degree in Business, Marketing or in a related field of study with relevant work experience Duties & Responsibilites: - Develop and execute marketing campaigns (digital and traditional) to promote products or services. - Conduct market research to identify customer trends, needs, and preferences. - Create engaging content for social media, websites, emails, and other marketing channels. - Manage social media platforms and monitor performance analytics. - Coordinate promotional events, product launches, and brand partnerships. Required Skills: - Communication Skills: Strong verbal and written communication skills with the ability to persuade and negotiate effectively. - Customer Service: Excellent customer service skills with the ability to resolve issues quickly and efficiently.

Addis Ababa

3 days left

Tracon Trading PLC

Senior Salesperson

Sales Person

time-icon

Full Time

4 yrs

1 Position


Bachelor's Degree in Marketing Management, Management, Accounting or in a related field of study with relevant work experience

Addis Ababa