Job Expired
Gift Real Estate
Business
Marketing Management
Addis Ababa
3 years - 5 years
1 Position
2023-12-28
to
2024-01-06
Marketing
Computer sciences
Full Time
Share
Job Description
Data Acquisition & Management:
Design and implement data collection plans from various internal and external sources (website analytics, CRM, social media, market research).
Ensure data quality through cleaning, validation, and standardization processes.
Maintain data infrastructure and databases for efficient access and analysis.
Marketing Performance Analysis:
Analyze campaign performance, website traffic, customer behavior, and other marketing metrics using advanced analytics tools (Tableau, Power BI, Google Analytics).
Identify key trends, patterns, and insights from data to understand campaign effectiveness and customer engagement.
Prepare insightful reports and presentations to communicate findings and recommendations to stakeholders.
Marketing Optimization & Attribution:
Utilize data insights to recommend and implement strategies for optimizing marketing campaigns, budgets, and channels.
Develop and implement marketing attribution models to measure the impact of each touchpoint on customer journeys.
Conduct A/B testing and experiments to identify statistically significant improvements and optimize marketing materials.
Competitive Intelligence & Research:
Monitor competitor marketing activities and industry trends to inform strategic decision-making.
Conduct market research to identify new opportunities, target audiences, and emerging trends.
Present data-driven recommendations to marketing and leadership teams for strategic adaptation and growth.
Collaboration & Communication:
Collaborate effectively with other digital marketing team members to translate data insights into actionable marketing strategies.
Possess excellent communication skills to explain complex data and insights to both technical and non-technical audiences.
Stay up-to-date on the latest marketing analytics tools and methodologies, continuously improving data analysis practices.
Contract Administration
Draft, review, and disseminate contracts, ensuring compliance with legal and company policies.
Collaborate with various departments to understand contract requirements and objectives.
Maintain accurate and organized contract records and documentation.
Serve as a point of contact for contract-related inquiries and dispute resolution.
Monitor contract performance, deadlines, and milestones.
Facilitate communication between involved parties to address concerns and ensure contract fulfillment.
Conduct regular audits to ensure adherence to contractual terms.
Stay informed about changes in legislation and regulations affecting contracts.
Assist in the resolution of contractual issues and disputes.
Education:- Bachelor's degree in marketing, computer science, MIS, or a related field.
Experience:- Minimum 3-5 years of experience in marketing, data analytics, business administration or a related field and Proven track record of successfully using data to inform and optimize marketing strategies.
Technical skills:-
Strong analytical and problem-solving skills with proficiency in statistical methods and hypothesis testing.
Excellent data visualization and storytelling skills to present insights effectively.
Proficiency in marketing analytics tools (Google Analytics, Tableau, Power BI, etc.) and SQL for data querying.
Experience with marketing attribution modeling and advanced statistical analysis techniques.
Familiarity with web analytics platforms and marketing automation tools.
Knowledge of marketing research methodologies and survey design.
Strong communication and collaboration skills across diverse teams.
Experience with project management and data storytelling tools is a plus.
Interested applicants are invited to submit their application, CV and non-returnable copies in person to Gift Real Estate Plc Head Office, located on Bole road in front of Getu Commercial Center, Bahir Building 8th floor Room No 803 or Email via giftrealestatehr2020@gmail.com
Tel 0114655558/0114671975
Gift Real Estate plc
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Fields Of Study
Marketing
Computer sciences
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