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BTL Manager

Transsion Manufacturing PLC

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Business

Marketing Management

Addis Ababa

4 years

1 Position

2024-03-14

to

2024-03-22

Required Skills
Required skills have not yet been specified for this position this job
Fields of study

Marketing Management

Full Time

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Job Description

The BTL Manager is responsible to develop and set BTL strategy and operations. Manage and develop of projects- in-store activities, events, market activation, visibility work, roadshows. Develop campaign that will create an impact on sales and visibility coverage.

Role and Responsibilities

  • Planning, implementing, and promoting yearly marketing strategy

  • Planning & managing ground activation & promotions

  • Supervise and coordinate events along with event team

  • Lead the execution of projects and ensured the implementation and delivery

  • Prepare and execute in store campaign ideas

  • Manage the overall activity of BTL agency from start till end

  • Leading and developing the BTL team

  • Budget planning and reporting evaluations

  • Responsible for setting up of strong network of vendors / Agencies for various promotional activities planned for the respective regions.

·       Monitor, analyze, and report on the performance of BTL campaigns to measure effectiveness and ROI.

·       Provide insights and recommendations for optimizing campaign performance and improving future BTL initiatives.

Job Requirements

Education:-

BA in marketing Management or related field of study

Experience :- 4 years’ experience for in Marketing/Sales positions out of which the 1 year must be in managerial /Supervisory position. 

Major skill requirement:

-          Analytical skills

-          Communication skill

-          Creativity

-          Decision-making skills

-          Interpersonal skills

-          Attention to detail

-          Must multi-task 

-          Leadership skill

-          strategic thinking

-          problem analysis and problem-solving skill

-          team-leadership

-          persuasiveness skill

How to Apply

Interested and qualified applicants fulfilling the above criteria are invited to send their CV and copies of relevant documents along with application letter through email address transsionmanufacturing@gmail.com

 Email Applicants must state the name of the position  they want to apply on the subject line of the email

Fields Of Study

Marketing Management

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