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BTL Manager

Transsion Manufacturing PLC

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Business

Marketing Management

Addis Ababa

4 years

1 Position

2024-04-18

to

2024-05-17

Required Skills
Required skills have not yet been specified for this position this job
Fields of study

Marketing Management

Full Time

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Job Description

The BTL Manager is responsible to develop and set BTL strategy and operations. Manage and develop of projects- in-store activities, events, market activation, visibility work, roadshows. Develop campaign that will create an impact on sales and visibility coverage.

Role and Responsibilities:

  • Planning, implementing, and promoting yearly marketing strategy

  • Planning & managing ground activation & promotions

  • Supervise and coordinate events along with event team

  • Lead the execution of projects and ensured the implementation and delivery

  • Prepare and execute in store campaign ideas

  • Manage the overall activity of BTL agency from start till end

  • Leading and developing the BTL team

  • Budget planning and reporting evaluations

  • Responsible for setting up of strong network of vendors / Agencies for various promotional activities planned for the respective regions.

·       Monitor, analyze, and report on the performance of BTL campaigns to measure effectiveness and ROI.

·       Provide insights and recommendations for optimizing campaign performance and improving future BTL initiatives.

Job Requirements

Education:- BA in marketing Management or related field of study

Experience :- 4 years’ experience for in Marketing/Sales positions out of which the 1 year must be in managerial /Supervisory position. 

Major skill requirement:

-          Analytical skills

-          Communication skill

-          Creativity

-          Decision-making skills

-          Interpersonal skills

-          Attention to detail

-          Must multi-task 

-          Leadership skill

-          strategic thinking

-          problem analysis and problem-solving skill

-          team-leadership

-          persuasiveness skill

How to Apply

Interested and qualified applicants who fulfill the minimum required specifications can send their updated CV and Cover letter online through the following email addresses transsionmanufacturing@gmail.com

N.B. please make the subject of your e-mail  " BTL Manager"

Fields Of Study

Marketing Management

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