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Senior Marketing Manager

Frontieri Consult

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Business

Marketing Management

Addis Ababa

15 years

1 Position

2024-10-08

to

2024-10-17

Required Skills
Required skills have not yet been specified for this position this job
Fields of study

Business Management

Marketing

Economics

Full Time

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Job Description

We are seeking a highly skilled Senior Marketing Manager. The Marketing Manager will be responsible for developing, implementing and executing strategic marketing plans for an entire corporate company in order to attract potential customers and retain existing ones. She or he will be responsible for working with the CEO to determine key business targets including determining pricing strategies for products and services. The ideal candidate should have a strong understanding of marketing principles, excellent communication skills, and the ability to think outside the box.

Key Responsibilities:

  • Developing and implement marketing initiatives and strategies to direct the company toward growth

  • Oversee all marketing campaigns for the company 

  • Promote business, product, or service

  • Ensure the company is communicating the right messaging to attract prospective customers and retain existing ones 

  • Updating the CEO on the progress of marketing activities and reporting on the results

  • Manage and coordinate marketing and creative staff 

  • Lead market research efforts to uncover the viability of current and existing products/services 

  • Collaborate with media organizations and advertising agencies 

  • Monitor growth goals, ensure staff meets deadlines, deliver results, and complete necessary tasks 

  • Analyze data to evaluate the success of the marketing efforts and come up with new ideas to improve the company’s growth aspiration

Essential Skills

  • Knowledge of market research practices and techniques 

  • Knowledgeable on principles, practices and techniques of marketing strategies

  • Experience analyzing data 

  • Budget and cost analysis experience 

  • Intimate understanding of traditional and emerging marketing channels

  • Excellent communication skills 

  • Ability to think creatively and innovatively 

  • Project management experience

  • Professional judgment and discretion that comes from years of experience in the field 

  • Analytical skills to forecast and identify trends and challenges

  • Proficient computer skills - familiarity with the latest trends, technologies and methodologies

Job Requirements

  • MA/ BA Degree in Economics, marketing, Business Management and other relevant field.

  • Minimum of 15 years of professional experience in marketing, with at least 5 years in a managerial role.

  • Proven track record of developing and executing successful marketing campaigns.

  • In-depth knowledge of marketing principles, techniques, and best practices.

  • Strong analytical skills and ability to interpret data to inform strategic decisions.

  • Excellent communication and interpersonal skills, both written and verbal.

  • Proficiency in marketing software and tools.

  • Creative problem-solving and innovative thinking skills.

  • Ability to manage multiple projects and meet deadlines.

How to Apply

Interested candidates who meet the requirements are invited to apply for the position via email at career@frontieri.com by mentioning the position title in the subject line.

Fields Of Study

Business Management

Marketing

Economics

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