Job Expired
Zeleman Communications Advertising Production
Business
Marketing Management
Addis Ababa
2 years
1 Position
2024-10-30
to
2024-11-15
Marketing
Full Time
Share
Job Description
As the Digital Marketing Executive, you are the voice of the brand. No one should know more about your brand, the target audience, online behavior, community and what content is relevant than you. You oversee all digital communications for a brand, moderating online conversations within your community to promote brand continuity and engagement with clients. You will lead content development with a project team and work closely with the digital manager or other assigned stakeholders.
Build your brand's community and be the voice of the brand online.
Ensure TA, brand archetype, digital strategy, and content strategies are in place
Generate engaging, unique, and compelling content for social media accounts.
Schedule posts and ensure content is executed as per the content calendar.
Monitor community size, engagement rates, type of sentiment, and effect of media spending, and correct course as necessary.
Manage public comments and client queries promptly.
Monitor key data and generate reports for client and Social Media Manager.
Be the digital lead on any digital campaigns on your brand over and above always on content.
Monitor competitors and compile competitor analysis reports.
Keep up-to-date with the latest digital trends and guidelines (able to advise designers & Copywriters).
Bachelor’s degree in Marketing, Advertising, or another relevant field.
2 + years of professional experience as a Digital Marketer or in a similar role.
Experience in content creation and influencer management is preferable.
Strong working knowledge of digital marketing and social media uses for the management of brands
Organized person with attention to detail
Inquisitive about the world and digital advertising, with a real can-do attitude.
Proactive and a natural problem-solver personality
A tech-savvy and well-informed about the relevant latest news on social media and follow up on what is happening
Understand media as a way of life and the future of advertising
A driven person who can uphold a high standard of work and hold others accountable.
A person who can work autonomously and manage cross-functional teams to meet shared deliverables and objectives
Apply using THISL LINK
Fields Of Study
Marketing
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