Duties & Responsibilities:

• Brand Strategy & Positioning:

  • Develop and implement clear and consistent brand campaigns and year-round marketing campaigns which aligns with the company’s goals, vision, and market needs.

  • Oversee the execution of brand positioning, messaging, and communication strategies that resonate with target consumers.

  • Continuously monitor market trends and competitor activities to adapt and refine brand strategies.

• Creative:

  • Lead the creative development of marketing campaigns, from concept to execution, ensuring that all materials reflect the brand’s values and resonate with consumes with a strong focus on Tiktok and in-store activities.

  • Collaborate with external agencies, designers, and production teams to deliver high-quality, innovative brand content across all channels (TV, digital, print, social media, etc.).

  • Maintain brand consistency across all marketing touchpoints, including packaging, advertising, and digital presence.

• Project Management:

  • Manage and prioritize multiple projects, ensuring they are delivered on time, within budget, and to the highest standard.

  • Coordinate cross-functional teams (e.g., Sales, Product, Supply Chain, Design) to implement marketing initiatives and new product launches seamlessly.

  • Track project progress, budget, troubleshoot issues, and ensure effective communication across all stakeholders involved in brand activities.

• Consumer & Market Insights:

  • Gather and analyze consumer insights and market data to inform brand strategies and identify growth opportunities.

  • Conduct market research to understand evolving consumer preferences, competitive dynamics, and industry trends.

  • Leverage insights to optimize brand performance and create campaigns that speak directly to the target audience.

Job Requirements

• Brand Strategy & Positioning:

  • Develop and implement clear and consistent brand campaigns and year-round marketing campaigns which aligns with the company’s goals, vision, and market needs.

  • Oversee the execution of brand positioning, messaging, and communication strategies that resonate with target consumers.

  • Continuously monitor market trends and competitor activities to adapt and refine brand strategies.

• Creative:

  • Lead the creative development of marketing campaigns, from concept to execution, ensuring that all materials reflect the brand’s values and resonate with consumes with a strong focus on Tiktok and in-store activities.

  • Collaborate with external agencies, designers, and production teams to deliver high-quality, innovative brand content across all channels (TV, digital, print, social media, etc.).

  • Maintain brand consistency across all marketing touchpoints, including packaging, advertising, and digital presence.

• Project Management:

  • Manage and prioritize multiple projects, ensuring they are delivered on time, within budget, and to the highest standard.

  • Coordinate cross-functional teams (e.g., Sales, Product, Supply Chain, Design) to implement marketing initiatives and new product launches seamlessly.

  • Track project progress, budget, troubleshoot issues, and ensure effective communication across all stakeholders involved in brand activities.

• Consumer & Market Insights:

  • Gather and analyze consumer insights and market data to inform brand strategies and identify growth opportunities.

  • Conduct market research to understand evolving consumer preferences, competitive dynamics, and industry trends.

  • Leverage insights to optimize brand performance and create campaigns that speak directly to the target audience.

How to Apply

Submit your application and CV along with supporting documents via email: hr@holland-dairy.com