Job Expired
East African Holding S.C
Business
Marketing Management
Addis Ababa
2 years
1 Position
2025-05-17
to
2025-06-17
content marketing strategy
ICT
Economics
Full Time
Share
Job Description
The Market Intelligence & Insights Officer will be responsible for collecting, analyzing, and interpreting key market and competitor data to generate actionable insights. The role supports strategic decision-making across sales, marketing, and leadership functions to enhance business growth and market positioning in the cement and building materials sector.
1. Market Research & Intelligence
Monitor market trends, competitor strategies, customer behavior, and regulatory changes.
Conduct benchmarking studies and market scanning to inform business strategy.
Build and maintain databases on industry trends, competitor pricing, and market share.
Develop predictive models and analytics tools to support pricing, demand forecasting, and route-to-market strategies.
Translate complex data sets into clear insights and executive-level presentations.
Prepare regular dashboards and insight reports for management use.
Work cross-functionally with sales, marketing, and leadership teams to shape market strategy.
Support the Marketing Director and Commercial team in strategic planning and business development.
Evaluate potential business risks and opportunities through data-driven analysis.
Leverage digital platforms, BI tools, and advanced analytics to optimize reporting.
Ensure the quality, reliability, and accessibility of data sources and tools used in market intelligence.
Education & Experience Requirements:
Bachelor’s Degree in Economics, ICT, Data Science, Business Analytics, or a related field.
Minimum 2 years of experience in market research, business intelligence, or strategic analysis.
Experience in the manufacturing, cement, or commodities sector is an added advantage.
Key Competencies:
Strong analytical and quantitative skills.
Proficiency in data visualization, Excel, Power BI, or similar tools.
Excellent communication and storytelling skills using data.
Strategic thinking and high attention to detail.
Strong teamwork, collaboration, and stakeholder management abilities.
Qualified candidates are encouraged to apply via email to: recruit@eastafricanholding.com.
Fields Of Study
ICT
Economics
Skills Required
content marketing strategy
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