Freelance Marketing Specialist – School Advertising Campaign
Lion Heart Academy
Business
Business Sales and Marketing
Addis Ababa
3 years
1 Position
2025-06-24
to
2025-07-25
execute marketing plan
Marketing
Full Time
Share
Job Description
Are you a results-driven marketing professional with a knack for creating impactful advertising campaigns? Do you have the skills to attract and engage families while promoting an educational institution? If so, we invite you to join us as a Freelance Marketing Specialist to lead an aggressive advertising campaign for the 2025/2026 school year!
About the Project:
LionHeart Academy is seeking a talented and self-motivated marketing expert to design and execute a high-impact advertising strategy aimed at increasing student enrollment for the 2025/2026 academic year. This is a project-based role with the potential for ongoing collaboration based on performance and results.
Duties & Responsibilities:
Develop and implement a comprehensive marketing and advertising strategy to promote the school and drive enrollment for the 2025/2026 school year.
Create and manage targeted campaigns across digital platforms (social media, Google Ads, email marketing, etc.) and traditional media (print, radio, etc.).
Produce engaging content, including ads, blog posts, social media updates, and promotional materials.
Collaborate with the school team to highlight unique selling points, programs, and achievements.
Monitor, analyze, and optimize campaign performance to maximize reach and conversion.
Build relationships with local media outlets, community organizations, and other relevant partners.
Provide regular updates and reports on campaign progress and results.
Job Requirements
What We’re Looking For:
Proven experience (3+ years) in marketing, advertising, or a similar role, with a strong portfolio of successful campaigns.
Expertise in digital marketing, including social media, SEO, PPC, and email marketing.
Excellent communication and storytelling skills, with the ability to create compelling content.
Strong analytical skills to measure campaign effectiveness and adjust strategies as needed.
Self-motivated and able to work independently with minimal supervision.
Experience in the education sector or working with schools is a plus but not required.
Payment Structure:
The position offers a base salary plus commission, with additional compensation tied to the number of new student enrollments generated through marketing efforts and campaign performance.
Specific payment terms will be discussed and agreed upon during the interview process.
Why Work with Us?
Opportunity to make a meaningful impact by helping families discover a high-quality education for their children.
Flexible but primarily on-site at school.
Potential for ongoing collaboration based on the success of the project.
How to Apply
If you’re excited about this opportunity and have the skills to deliver results, we’d love to hear from you! Please submit your resume, a brief cover letter outlining your approach to this project, and examples of past campaigns (e.g., portfolios, case studies, or links to work) to Hr@lionheart-academy.org immediately.
Join us in shaping the future of our school and helping us reach more families in our community!
LionHeart Academy is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all.
Fields Of Study
Marketing
Skills Required
execute marketing plan
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