Purpose of the job:

To drive revenue growth, enhance brand reputation, and maximize market share by developing, implementing and monitoring sales and marketing strategy and programs.

Key Result Areas:

• Strategic Planning and Execution

• Sales Revenue Growth

• Sales-force Optimization

• Brand building and management

• Customer Experience

• Channel development and management

Duties and Responsibilities:

• Develop and implement comprehensive sales strategy that align with the company’s business goals.

• Develop, implement and supervise the company’s sales channels.

• Create a comprehensive brand guideline document that outlines the use of logos, colors, fonts, and messaging and ensure adherence to the guidelines.

• Develop and enforce standardized sales processes.

• Monitor and analyze sales performance metrics and reward systems.

• Develop and implement customer relationship management (CRM) processes.

• Develop and maintain strong relationships with customers, partners, and stakeholder.

• Develop and implement customer service strategies.

• Oversee the handling of customer inquiries, complaints, and issues.

• Resolve customer disputes escalated to his/her attention and ensure timely resolution of problems.

• Foster strong relationships with customers to encourage repeat business and referrals.

• Lead the acquisition of international and corporate customers.

• Build and maintain relationships with customers, partners, and industry professionals.

• Collaborate with the marketing team to develop effective marketing campaigns.

• Develop and implement a comprehensive channel development strategy.

• Identify and recruit strategic partners, such as brokers, agents, and online platforms.

• Develop and maintain a strong and consistent brand identity.

• Oversee the development of brand guidelines and style guides.

• Oversee consistent brand application across all marketing materials and channels.

Generic Duties of the Position:

• Lead the development of the Function’s work plan and monitor their execution.

• Monitor and ensure the proper utilization of the Function’s budgets.

• Direct the identification and fulfillment of human resources requirements of the Function.

• Supervise the development of policies and procedures for the Function and lead in their implementation and continuous review.

• Review, approve and submit functional reports to relevant organs.

• Support the development of subordinates through periodic performance evaluations, coaching, mentoring, ongoing performance dialogue and feedback.

• Oversee the systematic identification of skill and competency requirements for the Function.

• Represent the function in external relationships related with the Function.

• Take part in the group decision making process by forming part of different groups/committees.

Job Requirement

• Qualifications and Experience: Master’s degree in Marketing, Business Administration or related fields of study with a minimum of twelve (12) years of demonstrated experience, with at least six (6) years in a leadership role, preferably in the real estate industry.

We are currently seeking passionate and driven professionals to join us in the following roles

Reports to: CEO, Ayat Real Estate

Unit/Department:  Ayat Real Estate

Location: Addis Ababa

How to Apply

Interested candidates are invited to submit their CV, cover letter, and relevant supporting documents  OR in person to the Human Resources & Administration Directorate until July 02, 2025.

Address: Ayat S.C HQ; Halfway between Lamberet and Wesen, Near Trafic light on the way to CMC St. Michael.