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Sales Representative

East African Lion Brands Industries PLC

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Business

Business Sales and Marketing

Addis Ababa

0 years - 2 years

5 Positions

2025-07-15

to

2025-07-24

Required Skills

achieve sales targets

+ show more
Fields of study

Marketing

Business

Marketing & Salesmanship

Full Time

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Job Description

The Sales Representative will be responsible for driving sales growth by promoting and selling the company’s products to retailers, wholesalers, and distributors. The role involves building strong customer relationships, ensuring product availability, and executing sales strategies to meet revenue targets.

Key Responsibilities:

  1. Sales & Revenue Generation:

    • Achieve monthly and quarterly sales targets by actively selling company products.

    • Identify new business opportunities and expand market reach.

    • Conduct product presentations and negotiate deals with customers.

  2. Customer Relationship Management:

    • Build and maintain strong relationships with retailers, distributors, and key accounts.

    • Address customer inquiries, resolve complaints, and ensure satisfaction.

    • Conduct regular market visits to monitor product availability and visibility.

  3. Trade Execution & Merchandising:

    • Ensure proper product placement, branding, and shelf visibility in retail outlets.

    • Implement promotional activities and POS (Point-of-Sale) materials effectively.

    • Monitor competitor activities and provide market feedback to management.

  4. Reporting & Compliance:

    • Submit daily/weekly sales reports, including market trends and competitor analysis.

    • Ensure adherence to company sales policies and trade terms.

    • Maintain accurate records of customer interactions and sales transactions.

Job Requirements

Requirements:

  • Degree in Sales, Marketing, Business, or related field.

  • Minimum 0-2 years of sales experience, preferably in FMCG.

  • Strong persuasion and customer relationship skills.

  • Ability to meet sales targets and work in a fast-paced environment. 

How To Apply

Interested candidates who meet the above requirements are invited to submit their CV and cover letter to: Email: Tadesse.Teshome@ealbi.com                                                         Contact number +251966216899

Application Deadline: 23rd Jul, 2025

Join East African Lion Brands Manufacturing S.C. and be part of a winning team driving innovation and growth in the FMCG sector!

East African Lion Brands Manufacturing S.C. is an equal-opportunity employer.

Fields Of Study

Marketing

Business

Marketing & Salesmanship

Skills Required

achieve sales targets

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