Edge Communication Technology PLC
Business
Marketing Management
Addis Ababa
3 years
1 Position
2025-07-16
to
2025-08-16
digital marketing techniques
Marketing
Journalism, media studies and communication
Full Time
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Job Description
Position : Digital Marketing Expert Location: Addis Ababa, Ethiopia Employment Type: Full-Time Department: Marketing Operations
We are looking for an experienced and results-driven Digital Marketing Expert to join our team at Edge Communication Technologies PLC. The ideal candidate will lead the development and execution of digital marketing strategies across all channels, improve online visibility, and support lead generation and brand awareness objectives.
Plan and execute digital marketing campaigns across social media, email, SEO/SEM, and paid channels
Develop and manage content calendars and promotional schedules
Track and report performance metrics (Google Analytics, social insights, etc.)
Manage company social media pages (LinkedIn, Facebook, Instagram, Telegram, etc.)
Create campaigns for product launches, hiring, and project highlights
Work with designers and developers to ensure visual consistency
Stay up to date with digital trends, algorithms, and marketing tools
Manage digital advertising budget efficiently
Requirements:
Bachelor’s degree in Marketing, Communication, Digital Media, or related field
Minimum of 3 years’ experience in digital marketing (B2B or technology sector preferred)
Proficiency in tools such as Google Analytics, Meta Ads, LinkedIn Ads, SEO tools
Excellent content creation, storytelling, and copywriting skills
Strong understanding of digital funnels and lead generation strategies
Basic design skills or ability to collaborate effectively with design teams
Interested and qualified applicants can send their CV and Portfolio to: hr@edgecomm-tech.com Please make sure to include the position title you are applying for in the email subject line.
Fields Of Study
Marketing
Journalism, media studies and communication
Skills Required
digital marketing techniques
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