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Senior Marketing Research Officer

Gift Real Estate

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Business

Marketing Management

Addis Ababa

5 years - 7 years

1 Position

2025-09-13

to

2025-09-20

Required Skills

marketing management

+ show more
Fields of study

Marketing

Business Administration

Economics

Full Time

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Job Description

Duties and Responsibilities

  • Design and implement qualitative and quantitative research methodologies to gather market intelligence.

  • Analyze current market trends, competitor activities, and customer preferences in residential and commercial real estate.

  • Prepare periodic market insight reports and strategic recommendations for senior management.

  • Identify new market opportunities and areas for business expansion.

  • Collaborate with sales and project development teams to evaluate customer feedback and buying behavior.

  • Monitor macroeconomic, regulatory, and industry trends that could affect real estate demand.

  • Oversee data collection efforts, including surveys, interviews, and secondary research.

  • Develop and manage customer satisfaction and post-sale evaluation metrics.

  • Provide research-based inputs into product pricing, branding, and promotional strategies.

  • Manage relationships with external research agencies, when applicable.

  • Train and mentor junior marketing research staff.

Job Requirements

  • Education:
    BA/MA in Marketing, Economics, Business Administration, or related field.

  • Experience:
    Minimum 5–7 years of progressive experience in market research, preferably in the real estate or property development industry.

  • Skills & Competencies:

    • Strong analytical and statistical skills.

    • Proficiency in data analysis tools (e.g., SPSS, STATA, Excel, Power BI).

    • Deep understanding of the Ethiopian real estate market.

    • Excellent written and verbal communication.

    • Project management and reporting skills.

    • High attention to detail and strategic thinking.

How To Apply

Submit your application, updated CV and supporting credentials via email: giftrealestatehr2020@gmail.com

Fields Of Study

Marketing

Business Administration

Economics

Skills Required

marketing management

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