BTL Promotion Coordinator
Transcend Insights Business Group
Business
Marketing Management
Addis Ababa
2 years - 3 years
1 Position
2025-10-24
to
2025-11-17
develop promotional tools
Marketing
Full Time
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Job Description
Transcend Insights Business Group is a newly established company dedicated to driving transformative impact in the Ethiopian business sector. We empower companies to achieve their goals through rigorous, research-driven solutions that go beyond delivering information. Our approach begins with comprehensive diagnostics—market research, execution audits, and capability assessments—and extends to hands-on implementation that bridges strategy to measurable results. Our expertise includes sales and distribution strategy optimization, digitalization, high-impact below-the-line promotions, and sales force capability building. Beyond recommendations, we partner with clients to deliver end-to-end support.
Our company is looking to recruit talented individuals for the following roles
1. Below-the-Line (BTL) Promotion Coordinator
Job Title: BTL Promotion Coordinator
Reporting Structure: Reports to the Sales & Marketing Manager
Special Skill: Strong project management and organizational skills. Experience with vendor management and budget tracking. A creative mindset with the ability to manage on-the-ground logistics effectively.
Location: Addis Ababa, Ethiopia
Career Level: Mid-Level
Number of People Required: 1
Salary: Competitive and based on experience.
About the Job - Description: The BTL Promotion Coordinator will bring our brand to life through direct engagement with consumers. You will be responsible for planning, organizing, and executing all our BTL promotional activities, such as in-store promotions, roadshows, events, and product sampling campaigns. This role requires a high-energy, hands-on individual who thrives on creating memorable brand experiences and driving customer acquisition through grassroots marketing efforts.
Job Requirements
Requirement/Qualification: Bachelor's Degree in Marketing, Communications, or a related field.
Year of Experience: 2-3 years of hands-on experience in planning and executing BTL marketing campaigns, activations, or events.
How To Apply
Apply through THIS LINK
Fields Of Study
Marketing
Skills Required
develop promotional tools
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