HaHuJobs is a dynamic job matching and recruitment platform based in Addis Ababa, Ethiopia, committed to connecting job seekers with employers. HaHuJobs requires a skilled Marketing Manager to elevate our visibility, grow our user base, and strengthen our brand. This role is pivotal in crafting innovative strategies, overseeing impactful campaigns, and fostering partnerships that align with our goals of inclusivity and empowerment.

Role Description:

• As a Marketing Manager at HaHuJobs, you will promote our job matching and recruitment platform, crafting strategies to grow our user base and strengthen our brand. You will oversee campaigns, build relationships, generate leads, and direct sales planning to drive platform adoption among job seekers and employers.

Duties and Responsibilities:

• Develop and prioritize a product roadmap based on user feedback and market research.

• Analyze metrics to identify improvement areas and stay updated on industry trends.

• Coordinate with cross-functional teams for effective implementation of product updates and launches.

• Create and implement a comprehensive marketing strategy that aligns with HaHuJobs' mission and business objectives.

• Identify market trends and insights to inform strategic decisions and enhance our competitive positioning.

• Design, execute, and oversee multi-channel marketing campaigns (digital, social media, email, and offline) to attract job seekers and employers.

• Collaborate with creative teams to develop compelling content that communicates our value proposition effectively.

• Build and maintain strong relationships with employers, industry partners, educational institutions, and community organizations to expand HaHuJobs' network.

• Represent HaHuJobs at industry events, conferences, and community outreach programs to promote our mission and services.

• Drive lead generation initiatives to increase sign-ups from both job seekers and employers, utilizing targeted marketing tactics.

• Work closely with the sales team to develop and manage sales pipelines, ensuring a seamless transition from lead generation to user activation.

• Utilize marketing analytics tools to track and measure campaign performance, user engagement, and conversion rates.

• Analyze data to derive actionable insights and adjust marketing strategies to meet and exceed growth targets.

• Enhance HaHuJobs' brand identity through consistent messaging and visual representation across all marketing channels.

Job Requirements:

• Education: Bachelor's Degree in Marketing Management, Marketing and Business or in any related field of study

• Experience: 3 years of Proven experience as a Marketing Manager, preferably in tech or recruitment industries.

• Expertise in creating marketing strategies tailored to recruitment platforms or similar services.

• Strong skills in campaign management, lead generation, and sales pipeline planning.

• Exceptional communication and relationship-building abilities.

• Proficiency with marketing analytics tools to measure and optimize performance.

• Creative, strategic mindset with a focus on driving measurable results.

Desired Skills and Knowledge

• Proven experience in marketing management, especially in tech or recruitment.

• Expertise in recruitment platform marketing strategies.

• Strong campaign management and lead generation skills.

• Excellent communication and relationship-building abilities.

• Proficiency in marketing analytics tools.

• Creative and strategic thinking.

How to apply

• Please use HaHujobs primary https://hahu.jobs/ or telegram bot to apply https://t.me/hahujobs_bot